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LEWIS GOLDSTEIN

Jan 16, 2005  •  Post A Comment

Title: Co-president, marketing, The WB Television Network

How long in current position: 10 years

Year of birth: 1952

Place of birth: Orange, N.J.

Greatest accomplishment at The WB: “Obviously, we are incredibly proud of building a brand that reaches young people, who are probably the most difficult people to reach. The idea that they actually said in many research groups that we’re hip is something that every marketer that targets young people loves to hear.”

Who knew? Mr. Goldstein grew up playing jazz drums in New Jersey and keeps a drum set in his office at The WB.