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Rehr Vows to Be a Strong Voice for NAB

Oct 27, 2005  •  Post A Comment

David Rehr, who starts Dec. 5 as president and CEO of the National Association of Broadcasters, told the association’s board Thursday in Washington that he doesn’t know much about the broadcasting industry. But he said he does know how to lobby lawmakers — and will do so aggressively on the industry’s behalf.

“I know how to make a message simple to communicate with a busy policymaker. I know how to form lasting relationships with members of Congress and ask for support when I need it,” said Mr. Rehr, currently president and CEO of the National Beer Wholesalers Association, according to a press release describing his remarks to the NAB board. “As beer wholesalers can tell you, I don’t take no for an answer when it comes to advocating on behalf of my association on Capitol Hill.”

Mr. Rehr said he realizes that many on the NAB board wonder what he knows about broadcasting. “Well, in all honesty, more than I knew about beer when I went to the National Beer Wholesalers Association,” he said. “And if you ask beer wholesalers, they will tell you that I was a very passionate advocate for their interests.”

Mr. Rehr said he plans to travel extensively to meet with local station operators and state broadcast association executives during his tenure as NAB chief.