Comcast Offering Video of Bon Jovi Tour On-Demand

Dec 20, 2005  •  Post A Comment

Comcast is offering behind-the-scenes video from Jon Bon Jovi’s North American concert tour, the cable company said Tuesday. “This is the first time we are partnering with an artist to offer integrated, exclusive content online and on-demand,” said Marvin Davis, senior VP of marketing for Comcast. Among the clips available to subscribers are ones of Bon Jovi gearing up backstage for the first show in Des Moines, Iowa; footage of the stage crew as it prepares for the first show in Des Moines; a private performance for military personnel at the Fort Monmouth army base in New Jersey right near Jon Bon Jovi’s hometown; a first-ever look at the band filming the video for the new song “Who Says You Can’t Go Home” and a making-of-the-video feature for “Welcome to Wherever You Are.”