Comcast to Offer CBS Programs On-Demand

Sep 14, 2006  •  Post A Comment

Eight of CBS’s prime-time programs will be made available free on-demand to Comcast subscribers, the companies said Thursday.

The new deal replaces a prior agreement in which customers paid 99 cents per show. That agreement covered only markets served by CBS-owned and -operated stations.

The on-demand shows will include commercial spots sold by CBS, and will be available the day after they air on the broadcast networks and for four weeks afterward. Shows included in the on-demand offering are “CSI,” “CSI: Miami,” “CSI: NY,” “Survivor,” “NCIS,” “Numb3rs,” “Jericho” and “Big Brother.”

“Early results show that viewers are responding to programming being made available on emerging platforms for free, supported by advertising,” said Leslie Moonves, president and CEO of CBS Corp. “We’re pleased to work with our partners at Comcast to widen our relationship with the audience we share, and at the same time monetize our content through another window, a strategy that will be a key driver of CBS’s growth going forward.”