ABC Picks Up ‘Betty’ for Full Season

Oct 13, 2006  •  Post A Comment

ABC has given the freshman comedy “Ugly Betty” a full-season order, the network announced Friday. In the first two weeks in its 8 p.m. Thursday night slot, “Betty” was seen by an average of 15.3 million total viewers, earning a 4.7 rating and 13 share in adults 18 to 49 and coming in second to CBS’s “Survivor.”

“In just two weeks, ‘Ugly Betty’ has given us an impressive foothold leading into the ‘Grey’s Anatomy’ hour on Thursday night,” said Stephen McPherson, president of ABC Entertainment. “The show has proven to be competitive in a very strong time period, and we’re thrilled with ‘Ugly Betty’s’ performance.”

“Ugly Betty” is based on the telenovela “Yo Soy Betty La Fea” and is produced by Touchstone Television.