CBS Launches Record Label

Dec 15, 2006  •  Post A Comment

CBS said Friday that it plans to revive CBS Records, a label that became defunct in 1988 when its assets were acquired by Sony.

The new label will market and distribute new music through digital platforms, offering songs on iTunes and cbsrecords.com rather than through traditional brick-and-mortar outlets.

“With more consumers choosing the online download model as the preferred way to purchase their favorite songs, we have an opportunity to use our unique and broad collection of media platforms to create a new music label paradigm for a small price of admission,” said Leslie Moonves, president and CEO, CBS Corp.

CBS Records plans to sign new artists and use their music on prime-time shows on CBS, The CW, Showtime and on shows produced by CBS Paramount Television.

The original CBS Records has a history dating back to 1938.

(Editor: Gilbert)