ESPN’s ‘Monday Night Football’ Sets Viewership Record

Dec 28, 2006  •  Post A Comment

ESPN’s first season of “Monday Night Football” ranks as the most-watched series in cable television history, the network said.

The 17-game season averaged 9.1 million households and 12.3 million total viewers and represented the 17 largest household audiences for cable TV in 2006, according to figures released Thursday.

The Dallas-New York Giant game on Oct. 23, is the highest-rated cablecast ever.

The “MNF” content on ESPN’s Web site contributed to a 52 percent increase in traffic to the site on Mondays.

“ESPN’s ‘Monday Night Football’ greatly exceeded all expectations,” said George Bodenheimer, president, ESPN and ABC Sports. “Our commitment to present MNF as never before served our fans and lifted every aspect of ESPN’s business. Credit goes to the hundreds of employees who made it work week after week.”

(Editor: Grego)