Fox Affiliate Web Sites to Get Prime-Time Shows

Mar 1, 2007  •  Post A Comment

Fox plans to offer its prime-time programming to the Web sites of its 200 TV station affiliates to stream or download, expanding a project that started with the 24 stations the company owns and operates.

The initiative began last fall and included distribution of shows to the company’s MySpace social-networking Web site on an advertising-supported basis.

Under the broader deal, the local stations will share advertising and transaction revenues with Fox, Fox Interactive Media and Twentieth Century Fox Film Corp., Fox said Thursday in a statement. The programming will be available to watch or to download to own. Fox will roll out a new video player to affiliates throughout the year.

Most broadcast networks offer their prime-time programming on their own Web sites and on some affiliate sites. By making its prime-time shows available on all its affiliates, Fox’s project marks an important step in the maturation of the online distribution business.

The lineup of shows currently available on the service, called Fox on Demand, includes “24,” “Bones,” “Prison Break,” “Standoff,” “Vanished,” “Talkshow With Spike Feresten,” “‘Til Death,” “The Loop,” “War at Home,” “American Dad” and “The Winner.”

(Editor: Baumann)