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Daily Archives : Mar 16, 2008

Point of No Return: TV Confronts Post-Strike Challenge

For broadcast television networks trying to woo back viewers after the writers strike, the next few weeks may prove a turning point. The networks are returning to the first-run scripted programming they lost during the 100-day Writers Guild of America…

Gaspin a Go-To No. 2 at NBCU

Full Plate Includes Cable Nets, iVillage

Sci Fi Fanning Out for Upfront

Wants Its Characters Across All Media

Altering History to Woo Ad Partners

Cable Channel Re-Edits ‘Marvels’ With Cisco Content

New Reality for TV Land

Cable Net Aims to Cash in on Recent Growth

Indie Seller Makes Dent in Syndie

ES Cartwright Clears 2 Weeklies

Putting Candidates to Test on Media

Part 1: John McCain

Stations Stock Up on Syndicated Fare

Weekend Slots Fill Up With First-Run ‘Wizard’s,’ Off-Net Hits

Popular but Not Profitable

Views Don’t Yet Translate to Money for Web Video Makers

Creative Adds National Ad Sales

Aims to Help Indies Turn Barter Into Cash