Cowboys Owner to Head NFL Network Committee
The National Football League has tapped Dallas Cowboys owner Jerry Jones to head the organization’s NFL Network committee.
Joining Mr. Jones will be New England Patriots Chairman-CEO Robert Kraft, Denver Broncos President-CEO Pat Bowlen, St. Louis Rams owner/Vice Chairman Stan Kroenke and Carolina Panthers President Mark Richardson.
“My immediate and primary objective is to ensure broad distribution of NFL Network to our millions of fans across the land,” said Mr. Jones.
“Today there are more options than ever before for consumers in terms of choosing a television provider. Satellite companies like DirecTV and Dish Network and telecommunications companies like Verizon and AT&T offer NFL Network on broad packages without extra costs to consumers,” he said. “Those fans whose access to NFL Network is still being blocked by their cable provider will have both the opportunity and the incentive to switch providers if cable continues to deny customers the programming they want.”
Recently, the NFL Network has signed content deals with Apple’s iTunes, Sprint NFL Mobile, Sirius Satellite Radio, Verizon FiOS, MyNetworkTV and ION Networks. It also recently brought the NFL’s Internet operations in-house and began utilizing NFL Network video as the hub of NFL.com.
“NFL Network is an important long-term asset for the NFL,” said NFL Commissioner Roger Goodell. “It is critical we ensure broad and affordable access to NFL Network to help better serve and grow our fan base.”
The NFL faces an ongoing battle with cable providers over the pricing of carrying the channel, and has filed comments with the Federal Communications Commission claiming content discrimination.