Stanley Cup’s Strong Ratings No Match for Reruns
Game 5 of the Stanley Cup finals was a triple-overtime thriller on NBC that scored the best metered-market ratings in nearly five years for a Stanley Cup game. However, entertainment repeats on Fox and CBS kept the Pittsburgh Penguins-Detroit Red Wings match from skating away with the ratings crown on a Monday night with no runaway winners.
According to preliminary national data from Nielsen Media Research that is likely to be refined later in the day, Fox’s lineup of “Bones” and “House” repeats averaged a 2.4 rating among the 18- to 49-year-old viewers most desired by advertisers and 8 million viewers overall.
CBS’ all-repeat Monday night lineup averaged a 2.5 rating in the demo and 7.9 million viewers.
ABC’s combo of “The Bachelorette” and “The Mole” mustered up an average 2.1 in the demo and nearly 5.9 million viewers to finish fourth behind the hockey game, which posted a 2.5 in the demo and 5.8 million viewers. “The Mole” barely poked its ratings head up, averaging a 1.9 in the demo and 4.7 million viewers, the lowest showing of the night other than The CW.
The CW’s lineup of “Gossip Girl” and “One Tree Hill” repeats averaged a 0.6 rating in the 18-49 demo and 1.3 million viewers. In The CW’s chosen target of women 18-34, the average for the night was 0.8.