‘Amazing Race’ Keeps It Fresh
Five-Time Reality Competition Winner Isn’t Resting on Its Laurels
Monthly Archives : June 2008
Putting Ads Where the Shoppers Are
ABC New Media Sales Uses In-Store Video to Reinforce Brand Campaigns
Guest Commentary: Steve Rosenberg
Stations Must Tap Web’s Stand-Alone Potential
Editorial: SAG Should Join Its Fellow Unions and Deal
We heaved a sigh of relief last week when the American Federation of Television & Radio Artists, the second-biggest actors union, had made a tentative labor deal with the media companies. Congratulations to AFTRA and the Alliance of Motion Picture…
Quicktakes: Do You Think Viewers Are Getting Out of The Habit of Watching Prime-Time TV?
Do you think viewers are getting out of the habit of watching prime-time TV? “Prime time means zilch to younger generations who are growing up with pretty much everything being on-demand, whenever and wherever they want it, and in greater…