Logo

Daily Archives : Aug 22, 2008

Broadcast Battle Comes Into Focus

Key Moves for New Season, Night by Night and Net by Net

Lifetime Says ‘Every Woman Counts’

Lifetime Television wants everyone attending the Democratic National Convention in Denver to know “Every Woman Counts,” Multichannel News reports. The network, along with nonprofit organization Rock the Vote, are hosting a celebration Tuesday night in the Mile High City featuring…

Smaller Cable Ops Granted Waiver by FCC

Smaller cable operators were granted dual-carriage exemption by the FCC, Multichannel News reports. This means smaller operators with 2,500 subscribers or less are not required to retransmit networks’ digital broadcast signals for three years following February’s digital conversion. —Christopher Perez

WHO Testing Des Moines

NBC’s Des Moines, Iowa, affiliate WHO-TV will conduct a digital television conversion test for all of central Iowa on Monday, TVNewsday reports. The test, lasting from 5 a.m. to midnight, is designed to help viewers prepare for February’s national digital…

MTV Gets Brewer for ‘$5’

Film director Craig Brewer, whose credits include “Black Snake Moan” and the Oscar-nominated “Hustle & Flow,” has signed on to direct MTV’s unscripted, Web-only series “$5 Cover,” , says the Hollywood Reporter. “Cover,” to be released early next year, will…

Fox.com Rolls Out Show-Driven Redesign

Fox has been quietly rolling out a wholesale makeover of its Web site, refashioning the site to make it more show-driven. All of the network’s major prime-time series are being given individual homepages designed to mirror the distinct tones of…

Comcast Has Case, Says Former Chairman

Former FCC Chairman William Kennard told C-SPAN that cable giant Comcast has a case if the cable provider wants to take the agency to court, Broadcasting & Cable reports. The Federal Communications Commission recently found Comcast to be in violation…

Advertisers to Slash Budgets

In a survey conducted by the Association of National Advertisers, more than half of the advertisers surveyed expect their advertising budgets to be reduced due to the limping economy, MediaWeek reports. The same percentage believed their overall marketing budgets will…

C-SPAN Sites Do Everything

C-SPAN is launching two sites, one for Democrats and the other for Republicans, as part of its coverage of the national conventions, Lost Remote reports. Both sites feature Twitter and Qik functions, a YouTube page and sharing abilities of the…

‘Swingtown’ Seeks Second Life on Cable

CBS’ “Swingtown,” the new summer series with a cult following and disappointing ratings, is being shopped around to potential cable buyers, Broadcasting & Cable reports. The show is a pet project of CBS Entertainment President Nina Tassler and there are…