Former “Frasier” dad John Mahoney will guest star on USA Network’s “Burn Notice,” Entertainment Weekly reports. Mahoney’s role is described as “a mysterious man with answers about Michael’s past and his future.” The magazine suspects Mahoney will be playing the…
ESPN is extending its presence in Europe and the Middle East, the Associated Press reports. North American Sports Network, which ESPN acquired last year, will be known as ESPN America beginning Feb. 1, aka Super Bowl Sunday. The event will…
Last year’s “American Idol” finalist David Archuleta soon will make his acting debut, TV Guide reports. In a guest appearance on Nickelodeon’s “iCarly,” the singer will play a contestant appearing on a show not much different from “Idol.” Archuleta’s character…
Dating reality show “Momma’s Boys” will premiere Wednesday, Oct. 29, at 9 p.m. on NBC, taking the time slot of “America’s Got Talent.” The show, which comes from Ryan Seacrest Productions and Glassman Media, centers around three mothers who are…
Starz Media, the digital unit of Liberty Media, has struck a deal with Overture to distribute its content via pay-per-view and video-on-demand, Daily Variety reports. Starz expects up to 15 titles from Overture and Anchor Bay Entertainment to be released…
Showtime’s new series featuring Oscar nominee Toni Collette will debut Jan. 18, Daily Variety reports. “The United States of Tara” will air at 10 p.m. following the premiere of the sixth and final season of “The L-Word” at 9 p.m….
Although about 40% of companies use a quarter of their advertising budgets in localized ad campaigns, many are still clueless when it comes to how to use those dollars more effectively, MediaPost reports. A study by Sterling Market Intelligence found…
Fox News Channel unveiled the first of its three planned YouTube channels on Wednesday, MediaWeek reports. The channel, titled America’s Election HQ, encompasses a mix of news clips, political analysis and candidate and pundit interviews. Snippets from FoxNews.com’s daily live…
Out-of-home networks Fuelcast and Bhootan have merged, MediaWeek reports. Gas station pump digital network Fuelcast and retail location OOH network Bhootan are now Outcast. Combined, the new company can offer advertisers a monthly reach of more than 25 million consumers…
MSNBC.com has partnered with AdReady, joining Yahoo, the New York Times, MySpace and Facebook as users of its self-service online display advertising technology, MediaPost reports. For $50 per day, local retailers and small and midsize businesses can run their customized…