Obama Focusing on DTV Transition
Transition Team Investigates Challenges
Yearly Archives : 2008
Ads to Women Key in Crisis
NBCU Research: Maintain Spending in Weak Economy
A Sports Menu for Digital Channels
NBC’s Universal Sports Aims to Fill Stations’ Subchannels
Women Aren’t Afraid of ‘Ghost’
Sci Fi Channel Show’s Female Viewership Aids Balance
The Insider: A High- to Low-Brow Night
The evening started with a mad post-work dash to the International Press Freedom Awards dinner, the Committee to Protect Journalists’ 18th annual benefit. The event raised almost $2.25 million last Tuesday and reminded all the working press there of just…
Strike Could Hit Actors Hardest
Economist Warns of Negative Impact
Ad Frequency Irks Viewers
Ubiquity Indicates Marketers May Be Making Fewer Spots
Column: Give Broadband a Sporting Chance
On any given Sunday, millions of Americans sink into their couches and watch football on their gigantic plasma-screen high-definition television sets from morning until night. So what’s a sports fan to do if you want to go cable-free, as I…
Directories Lead the Way for Early Adopters
With Vast Volume of Online Content, Users Target Help
Sell-Off Speculation Swirls Around CBS
Analysts See Interest in Viacom, Due to Cable Properties, but Not Network