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Daily Archives : Jun 5, 2009

Susan Boyle Breakdown Creates Media Circus

When Susan Boyle, the international singing sensation, came in second place on “Britain’s Got Talent” and checked into a psychiatric hospital, the UK press had a field day, Chuck Ross says in his Open Mike blog at TVWeek.com. Read some…

ABC Sets Trio to Host ‘Superstars’

ESPN’s John Saunders, former NFL player Warren Sapp and TV personality Jenn Brown will host ABC’s “The Superstars,” premiering June 23. The series, which is based on ABC’s “Wide World of Sports” series of the same name, features paired up…

Microsoft to Promote Bing on Hulu, TV Shows

Microsoft is advertising its new search engine Bing though a branded entertainment campaign, including integration on shows airing on NBC and MTV Networks’ cable channels, the New York Times reports. The company, which is spending between $80 million to $100…

ABC News Reassigns Correspondents Variety

ABC News reassigned several correspondents and added a former CNN reporter as one of the network’s new digital reporters, Daily Variety reports. Stephanie Sy, who had been based in Beijing, is heading back to New York, while Clarissa Ward is…

Writer Green Tapped for Sci Fi’s ‘Diamond’

Writer Zoë Green has been hired to write the Sci Fi’s "The Diamond Age," Daily Variety reports. The project is based on a 1995 novel called "The Diamond Age: Or a Young Lady’s Illustrated Primer" from writer Neal Stephenson, and…

CBS Sees Ad Market Improvement

 The TV advertising marketplace has stopped declining, CBS Chief Financial Officer Fred Reynolds said at a financial conference, the Hollywood Reporter reports. There are "clear signs of (us) emerging" from the recession, he said at the Merrill Lynch Global Telecommunications, Media and…

Digital TV Transition Date Spurs Buying of Cable, Satellite Services

The looming June 12 digital-television transition has spurred 5% of U.S. television households—or about 5.7 million homes— to pay for a cable or satellite service, Multichannel News reports. About 26% of U.S. television households in the past year either bought…

Showtime’s Unique Approach for its Emmy Campaign

Showtime is shunning the usual Emmy advertising campaign in the daily Hollywood trades in favor of an exclusive 13-day splash in the Los Angeles Times, Television Week’s TVMoJoe reports. Showtime is taking out "tower ads," or ads that run the…

Challenge Ahead for New Programming Chief of Oprah Network

Jamila Hunter, the newly tapped programming chief for OWN: The Oprah Winfrey Network, is facing an enormous challenge to get the cable network ready for a debut in early 2010, the Los Angeles Times reports. First, the network has had…

Obama Warns to Prepare for Digital TV Transition

President Barack Obama has warned television viewers who aren’t prepared for the digital-television transition on June 12 that they should prepare now, Daily Variety reports. "Still, some people are not ready," said Obama, who is out of the country, in…