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Daily Archives : Jun 23, 2009

Arbitron Back in TV Business With ARB-TV for Measuring Out-of-Home Viewing

Arbitron has introduced ARB-TV, a new audience measurement service based in its Portable People Meter technology that gauges away-from-home television viewing, the company announced today. "In today’s increasingly mobile world, media companies and marketers want to know when and where…

Ex-CBS News President Heyward Consulting for NBC News

Former CBS News President Andrew Heyward has a new consulting job at former rival NBC News, the New York Observer reports. Heyward is working with the news division on programming and newsgathering initiatives, according to a spokesperson. –Elizabeth Jensen

NBC Sports Plans Live Web Stream of Wimbledon Finals

Add the Wimbledon men’s and women’s finals matches to the list of events that NBC Sports will stream live on the Web, MediaPost says. All of NBC’s coverage of the tennis tournament will be available at NBCSports.com. This is the…

Philadelphia’s WPVI Gets Temporary Power Boost

ABC’s WPVI in Philadelphia was granted permission from the FCC for a temporary power boost to alleviate the reception problems local viewers have faced since the digital switchover, Broadcasting & Cable says. The temporary boost should improve urban reception. –Elizabeth…

New Local News Channels for Verizon in NYC Area

Verizon launched local news, feature and high school sports channels on its FiOS systems in Long Island and New Jersey as it attempts to compete with the established cable operators there, Broadcasting & Cable says. FiOS1 Long Island and FiOS1 New Jersey…