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Daily Archives : Aug 12, 2015

Twitter Gives Companies Access to Every Public Tweet Ever Issued

Twitter has opened up its complete archive of tweets, making the messages available to marketers through a new initiative that makes the vast archive fully searchable. “Back in April of 2014, the company acquired social insight platform Gnip, which is…

How the War of Words Between Trump and Fox News Appears to Be Helping Both Sides

Hostilities between Fox News and GOP presidential contender Donald Trump, which heated up when Trump expressed displeasure with the handling of the recent debate by the Fox News hosts — especially Megyn Kelly — may be working to the benefit…

‘The Expanse’ Blasts Off With a Two-Night Premiere Monday, Dec. 14, and Tuesday, Dec. 15, at 10 p.m. on Syfy

Press release from Syfy, Aug. 12, 2015: Syfy’s highly anticipated space thriller The Expanse will launch with a two-night premiere Monday, December 14 and Tuesday, December 15 at 10PM (ET/PT). The epic drama from Alcon TV is based on the…

Instant and Complete Access to Every Historical Public Tweet

Announcement from Twitter, Aug. 11, 2015: Dr. Carl Sagan once famously said, “You have to know the past to understand the present.” For brands to most effectively analyze Twitter data in the present, they also need to know what’s happened…

Viacom Ad Sales Launches Velocity Product Group — Record Demand for Viacom’s Groundbreaking Sales Products Spawns the Group’s Formation

Press release from Viacom, Aug. 11, 2015: Viacom (NASDAQ: VIAB, VIA) today announced the launch of the Velocity Products Group, a new division within Viacom Ad Sales designed to bring multi-platform social partnerships, products, and services to clients. In addition…

Attention Wall St. Investors: Yes, the Traditional TV Media Climate Is Changing, But the Sky Is Not Falling

Last Friday, Aug. 7, 2015, Mathew Ingram, on the website of Fortune magazine, wrote that investors had spent the previous two days selling-off “TV-related stocks…over fears that the rise of cord-cutting is a bigger problem than they thought.” He added…