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The latest player to announce a big move into online streaming could turn out to be a game changer for the TV business. The Los Angeles Times reports that the upcoming “skinny” package of TV channels from tech giant Apple…
CBS has introduced a new ad product using performance-based metrics to provide advertisers with better return on investment. B&C reports that the network on Tuesday rolled out Campaign Performance Audit. “CBS says its approach, CPA, has been tested with select…
While March Madness is in full swing, the ESPN Networks will be providing full TV coverage of what some viewers see as an event that’s just as exciting, but seems to take place in an alternate universe: the NCAA Division…
No, it’s not April Fool’s Day and we’re not clowning around with our headline. NBC has announced that it will broadcast a celebrity-packed event in which the stars will be wearing those red noses usually seen on clowns. “Red Nose…
Fueled by strong performances on both the comedy and the drama side, CBS powered its way to not only its usual win in total viewers last week, but also a win in the key 18-49 demo. Variety reports that the…
So what do Harry Connick Jr., “Love Connection” and Ice-T have in common? We will not keep you in suspense: They are mentioned to be in various stages of development for upcoming syndicated shows. “Topping the list of projects for…
The high-profile Syfy sequel that everyone has been calling “Sharknado 3” now has a real title: “Sharknado 3: Oh Hell No!” The cable channel also announced the movie’s premiere date: July 22 (9 p.m. ET/PT). In the Syfy announcement, the…
Press release from ESPN, March 17, 2015: The NCAA Division I Women’s Basketball Championship Presented by Capital One will be shown in its entirety across ESPN, ESPN2, ESPNU, ESPN3, WatchESPN and ESPN FULL COURT beginning with first-round action on Friday,…
“E! will put ‘Fashion Police’ on an extended hiatus,” reports Lacey Rose in The Hollywood Reporter. The story continues, “The three remaining episodes scheduled to shoot this spring will be scrapped, giving the team time to recast and reboot. The…