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Live Ads Make a Comeback

Advertisers are employing late-night talk show hosts to revive the live television commercial, the New York Times reports. A recent live ad featured ABC’s Jimmy Kimmel and sidekick Guillermo Rodriguez in a skit for Quiznos, the newspaper says. While live…

‘Today’ Producer Heads to Reveille

Noah Oppenheim, the senior producer of “Today’s” 7 a.m. hour, is leaving the NBC morning show to become the vice president of Reveille Entertainment, TVNewser reports. Reveille is the production company previously owned by NBC Universal entertainment chief Ben Silverman;…

Stars Leave ‘Miami Ink’

“Miami Ink” stars Ami James and Chris Nuñez say their participation with the show is over, the Miami Herald reports. They claim that TLC delayed signing them for another season and that the network did not sufficiently promote the show’s…

Fox Axes 3 in Management Revamp

Fox Broadcasting has laid off Yvette Urbina, manager of drama development, and Monique Nash and Xenia Lok, managers of current programming, the Hollywood Reporter says. The move comes during the middle of a management restructuring that has brought in Matt…

‘Wizard’s’ to Star Horner, Regan

Sam Raimi’s syndicated series “Wizard’s First Rule” has cast Craig Horner and Bridget Regan in the lead roles, the Hollywood Reporter says. The hourlong weekly series, which is based on Terry Goodkind’s series of fantasy novels, “The Sword of Truth,”…

Turner Plays KnockNok With NBA

Turner Sports has enlisted technology company KnockNok to host chat rooms for the NBA Playoffs on TNT.tv and TNT OverTime on NBA.com, the Hollywood Reporter says. KnockNok previously hosted chat rooms for February’s NBA All-Star Weekend on TNT OverTime and…

Moffat to Take Reins on ‘Doctor Who’

Steven Moffat will replace Russell T. Davies as head writer and executive producer of “Doctor Who,” the Hollywood Reporter says. Moffat, who has written some of the series’ most acclaimed episodes and created the BBC sitcom “Coupling,” will take over…

Cox Expects Advanced Ad Revenues

Cox Communications said it’s on the verge of generating material revenue from interactive and addressable advertising formats in the next two years, Multichannel News reports. The company claims addressable ads will lead to higher ad rates, more engagement from consumers…

Syndie Ratings Down in Week 2 of Sweeps

Syndicated show ratings were down for the week ending May 11, the second full week of sweeps, TVNewsday reports. However, ratings for “Oprah” increased 14% to 5.8 million with the help of celebrity guests Tom Cruise, Cher and Barbara Walters,…

CNBC to Feed AOL Money Video Site

The new AOL Money & Financial video site has enlisted CNBC as its primary content provider, TVNewser reports. Users will be able to access CNBC content through AOL Video and its video search destination, Truveo.com, the Web site says. —Vlada…