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Tom Gilbert 4,032 Entries
Tom Gilbert

CCH Pounder Joins ‘Brothers’

CCH Pounder of “The Shield” is joining Fox’s comedy pilot “Brothers” in a co-starring role, the Hollywood Reporter says. In the pilot, Former Giant Michael Strahan plays a retired NFL player, while Pounder is negotiating to play his mother, the…

Mindshare Eyes Online Ratings Points

Media buyer Mindshare is looking to buy online video using the same gross ratings points metric employed when buying TV, Advertising Age reports. The move could make it easier for advertisers to move money from TV to the Internet, Ad…

Time Warner Seeks OK to Dispose of AOL

Time Warner is asking its bondholders to adjust the terms of its debt to permit it to dispose of AOL’s assets, the Wall Street Journal reports. The new CEO Time Warner hired for its troubled AOL unit, Tim Armstrong, formerly…

Comcast Gets Olympic Channel Pitch

The U.S. Olympic Committee has been talking to officials at Comcast about partnering on a stand-alone Olympic network, SportsBusiness Journal says. The paper says that ESPN, Discovery and NBC have passed on the idea. —Jon Lafayette

S&P Might Downgrade CBS

The downturn in local advertising revenues has prompted Standard & Poor’s to place CBS on its watch list for a possible credit-rating downgrade, Dow Jones reports. In deciding whether or not to change CBS’ rating, S&P analyst Michael Altberg said…

Magna: Broadcast Continues Viewer Loss

Broadcast ratings have declined 5% to 10% this season, while ad-supported cable is the beneficiary, according to a study from Magna, MediaPost reports. Each network has challenges, from ABC dealing with a lack of new series successes to concerns that…

Penn Leaving ‘House’ for White House

Actor Kal Penn is leaving Fox’s “House” for a job at the White House, Entertainment Weekly reports. “I got to know the President and some of the staff during the campaign and had expressed interest in working there, so I’m…

Noble Captures Character on the ‘Fringe’

Actor John Noble brings a broad emotion range to his character on “Fringe,” a scientist who spent 17 years in a mental hospital, USA Today says. “He has the ability to play the scientific intelligence and curiosity and also the…

Colin Powell Goes to ‘Extremes’

Former U.S. Secretary of State Colin Powell will appear on an episode of “Extreme Makeover: Home Edition” in May, the Associated Press reports. Powell will thank Gulf War veteran Jeff Cooper for his service and present him with a gift,…

MLB Network Safe on Cable

Baseball’s brand new MLB Network is already succeeding where the mighty NFL’s channel has struggled, Slate’s The Big Money says. Instead of fighting with cable operators, baseball wound up partnering with them and now is available in 50 million homes,…