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Konica Minolta to Sponsor Gator Bowl

Konica Minolta has signed a three-year deal to be the title sponsor of the annual Gator Bowl Classic, which will be played on New Year’s Day and broadcast on CBS. The game was sponsored by Toyota from 1996 to 2007….

Disney Divisions Ramp Up for Special Olympics in Asia

With the start of the Summer Olympics in China less than a year away, divisions of the Walt Disney Co., including ESPN and ABC Family, are jumping in for a multiplatform blitz to showcase the first Special Olympics World Summer…

TV Guide Launches Online Video Guide

TV Guide plans to add to its online video offerings with the official launch of an online video guide to sift through videos and TV shows on the tvguide.com Web site. The new feature was released in beta in April…

Comcast Adds Martha Stewart on Demand

Comcast’s more than 14 million digital cable customers will begin getting Martha Stewart on Demand this week. The deal, a first for the MSLA broadcasting division, was announced by Martha Stewart Living Omnimedia Broadcasting President Sheraton Kalouria and Comcast New-Media…

Belo Corp. Spins Off Newspapers

The Belo Corp. is spinning off its newspaper businesses into a publicly traded company to be called A.H. Belo Corp. The move will allow both companies more focus and flexibility and to seek synergies from virtual cross-ownerships in the absence…

Comedy Central Renews ‘Mencia’ and ‘Lil’ Bush’

Comedy Central renewed two of its shows, “Mind of Mencia” and “Lil’ Bush,” the network said. The second season of the animated “Lil’ Bush” will consist of 10 episodes and is scheduled to begin in the spring of 2008. “Lil’…

Ads on ABC Most Expensive at Season Bow

Cost of 30-Second Spot on ‘Grey’s’ Tops Last Year’s ‘Desperate Housewives’

Competitors to iTunes Are Gearing Up

Streaming, Often From Networks’ Own Sites, Looks Like the Winning Model

Making Good on Ad Time

Nets Face Larger IOUs to Advertisers

The Strong Survive in Early-Season Ratings

Shows Flounder Without Brand Names, Buzz