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Vien to Universal Networks Post

The Sci-Fi Channel is going international.That’s the word from Patrick Vien, the self-proclaimed “channel-building guy.” Mr. Vien, currently the president of Universal Television Group’s Network Enterprises unit, has just been named president of Universal Studios Networks as well, adding eight…

WB Offers Ad Plugs in Series

The WB is pitching advertisers product integration opportunities in a sitcom from Carsey-Werner-Mandabach and Survivor guru Mark Burnett.A pilot has already been shot and now the network has ordered four more scripts for Are We There Yet? The series would…

Profile: Toni Erickson Knight, CEO of Worldlink

Advertising inventory that is “covered up on a local level in the international marketplace” is an issue that concerns Knight, the founder and CEO of WorldLink, a media sales firm that represents more than 200 national, regional and international cable…

Protracted War Exposing Faults in Economy

The ongoing war in Iraq and the weakening economy it masks are beginning to take a toll on corporate finances, threaten the upfront advertising market and pose other challenges that may not be fully evident for months.But one thing is…

Close up: Todd Unger

Todd Unger has been named to the newly created position of senior VP and online general manager for Lifetime Entertainment Services. He will be responsible for all aspects of Lifetime’s online division, which includes LifetimeTV.com, and nontelevision brands, including Lifetime…

What Interactive TV Needs

Will interactive TV make it?There may not be a greater mystery in the industry. For more than 10 years, interactive TV has been called the next big thing. However, despite impressive gains in Europe, the technology has been left at…

DirecTV bids

It appears that both News Corp.-joined by John Malone’s Liberty Media-and Chuck Dolan’s Cablevision Systems Corp. might be bidding for DirecTV. Last Thursday News Corp. announced that Liberty had joined its bid. Also on Thursday, Reuters reported the possibility of…

In War, TV Has an Advantage

How do you like the war so far?For a war, it has been very fast; as television it’s been a little slow.But the newspapers are totally flummoxed. They keep looking for something wrong. They are having trouble with technology. Videophones…

Most Watched

Top network show: Academy Awards (ABC): 12.5/30 (Adults 18 to 49) Total viewers: 33.0 million (Week ending March 23)Top cable show: War coverage (FNC) Total viewers: 8,595,000 (Week ending March 23) Top syndicated show: Wheel of Fortune (King World) Total…

Networks Bullish at Upfront

This is the year that Discovery Networks will do $500 million in the upfront, compared with last year’s $350 million.That was the buoyant prediction Joe Abruzzese, president, advertising sales, Discovery Networks, made just before Discovery’s upfront presentation, one of two…