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Success Stories: Speaking to Asian viewers

The preferred news source for 72 percent of Chinese American viewers in the San Francisco-San Jose-Oakland DMA is television, according to a December 2002 study commissioned by the independent Asian-language television station KTSF-TV.Given that figure, one might think advertisers are…

The ABCs of War

In the middle of the northern desert, just kilometers from the Iraqi border, the U.S. military is preparing for a different sort of war. As they prepare, they go over their ABCs, which in medical jargon is airway, breathing and…

As Go Auto Ads, So Goes Spot TV

The prospect of war and economic uncertainties made for gloomy forecasts and cloudy crystal balls when senior agency, advertising and network executives gathered in Manhattan last week for a state of the advertising categories forum that focused on the critical…

Press Eyes Exit Strategy

It’s what some 200 journalists still at their posts in Baghdad don’t know that could kill them. Should they stay or should they go? If they go, when should they go? They only thing their news organizations know is that…

Quick Takes

“I think it is up to the teens, the parents and broadcasters to make sure young adults are well served by picking the right programs available on TV each day. One NBC program that stands out in my mind is…

Social Network

March 23 12th Annual Night of 100 Stars Oscar GalaPresented by Martin Scorsese’s Film Foundation and Norby Walters, underwritten by Future Media Productions, at the Beverly Hills (Calif.) Hotel. Information: 310-289-8660 or www.nightof100stars.com.April 10 Anti-Defamation League 2003 Entertainment Industry Awards…

Spotlight

March 10Rock and Roll Hall of Fame Induction CeremonyThe 18th Annual Rock and Roll Hall of Fame Induction Ceremony takes place Monday, March 10, at the Waldorf Astoria Hotel in New York. The event will run March 16 on VH1.This…

Picture of the week

Who says the unicorn is extinct? CSTV: College Sports Television, which launches April 7, has adopted the mythical creature as its mascot, and recently put him to work answering phones at HQ in New York City’s Chelsea Piers.It’s Your TurnHave…

Producers bowling for budgets

The West Wing creator Aaron Sorkin, at the Museum of Television & Radio’s William S. Paley Television Festival in Beverly Hills, Calif., asked fellow panelist J.J. Abrams how he finishes effects-laden Alias episodes on time and within budget, while West…

Roving Eye

Please send your Roving Eye photos with event date and caption information to Jennifer Ciminillo at TelevisionWeek, 6500 Wilshire Blvd., Suite 2300, Los Angeles, CA 90048 or Email rovingeye@crain.com.1. The 6th Annual Tourette Syndrome Associaton 2003 Champion of Children Awards…