Logo

Author Page

15,322 Entries
wp_user

How They Got the Nielsen diary

Ask and ye shall receive … and then be punished by Nielsen Media Research. That is what happened in Corpus Christi, Texas, where CBS affiliate KZTV is to be excluded from all November sweeps reports because it violated Nielsen rules…

DRAMA PREMIERES AT NATPE

AliasProduced by: TouchstoneDistributed by: Buena Vista TelevisionRan first on: ABCExpected syndie debut: Fall 2005EverwoodProduced by: Warner Bros. TelevisionDistributed by: Warner Bros. Domestic TV DistributionRan first on: The WBExpected syndie debut: Fall 2006SmallvilleProduced by: Warner Bros. TelevisionDistributed by: Warner Bros. Domestic…

Magna Seeks Price Breaks

The fourth-quarter television ad market is ending on a whimper, and one major ad buyer is looking to take advantage of the weak market by asking cable networks to roll back rate increases gained at this year’s upfront.At the same…

MasterCard Seizes Cable `Opportunity’

MasterCard has signed a multimillion-dollar advertising deal to sponsor the new Discovery Channel show “No Opportunity Wasted.” The deal includes product placement within the show and advertising spots across four Discovery Networks-Discovery Channel, TLC, Discovery Times Channel and BBC America-between…

Controversy Sells ‘Reagans’

Viacom’s Showtime pay cable network will use the controversy surrounding “The Reagans” miniseries to help market the program, which originally was slated to air on sister broadcast network CBS.“The love story. The legacy. The controversy. The Reagans,” is the TV…

Viability of AMC at Stake in TW Suit

The legal battle between Rainbow Programming’s American Movie Classics and Time Warner Cable has implications that go beyond the vitriolic charges filed in a $250 million lawsuit (TelevisionWeek, Nov. 17). The lawsuit charged that Time Warner Cable improperly announced termination…

Rainbow to Serve International Fare

You could call it video-on-de-Mandarin. Citing the fast growth of the foreign-language-speaking population in the United States, Cablevision Systems’ Rainbow Media Holdings is introducing new services featuring an array of programming from overseas, including China and Russia. Gregg Hill, executive…

Season Highs Across the Board

A quartet of talk shows, most of the newsmagazines and a pair of court shows earned new season highs during the first full week of November sweeps, according to Nielsen Media Research.After suffering some West Coast pre-emptions the previous week…

Snowed in at the lodge

If you need a few laughs to get in the seasonal spirit, this comic quintet is part of “The Nick at Nite Holiday Special” airing Nov. 28. The show is set in a lodge on a snowy night, when a…

News Gone Wild: All Jackson, All The Time

Can’t you just picture the wall of monitors and the temporary labels stuck on them in a TV news control room: Baghdad, Istanbul, London, Neverland Ranch? The news capitals of the world, not necessarily in order of importance. The news…