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Getting a Handle on Visiting Viewers

To help ensure that every person in the viewing audience is counted, Nielsen has a place on its People Meter for visitors to enter their age and gender. Visitor viewing is discussed from time to time by planners, who speculate…

TV Moves to the Head of the Class

Classrooms with too few books. Teachers with too many students. Students with plummeting test scores. It’s all part of the chronic underfunding of U.S. public schools.But there’s a bright spot, and it’s coming from that TV set at the front…

Previews

The 77th Annual Macy’s Thanksgiving Day Parade kicks off the holiday season Thursday at 9 a.m. (ET) with live entertainment and more than 200 parade elements, including bands, cheerleaders, helium balloons and colorful floats. It starts with Tom Turkey and…

Quick Takes

“There is such a wide spectrum of talk formats, from network to syndication to cable, it’s impossible to characterize them all together. Hosts, guests and topics range from the sublimely thoughtful and thought-provoking to the ridiculously provocative, trivial or offensive….

Eye Net Weathers Sweeps Shuffling

CBS may have been left without its big sweeps event last week after pulling its two-night miniseries “The Reagans,” but that didn’t seem to hurt the network. CBS is still the only broadcast network up year to year in total…

FX to Build ‘Pillars of the Earth’

FX has secured the long-sought-after rights to Ken Follett’s epic best seller “Pillars of the Earth,” with “Gladiator” director Ridley Scott attached as executive producer. The script-development deal calls for Mr. Scott to produce the historical saga as a six-hour…

Gigs

ROLESD.L. Hughley, (“The Hughleys”) will host “VH1 Big in ’03,” a two-hour special that chronicles the year in music, TV, movies, people and events. Celebrities including Vivica A. Fox, Beyonce Knowles, Will Smith, Nick Lachey and Jessica Simpson will appear….

Biz Briefs

World Wrestling Entertainment reported a third-quarter profit last week, lifted by an additional pay-per-view event, strong advertising sales and cost cutting. The Stamford, Conn.-based WWE posted a profit of $17.2 million, or 25 cents per share, vs. a year-earlier loss…

The Ratings Wizard

Monday, Nov. 10, 2003-Sunday, Nov. 16, 2003TV Season Week No. 8NBC won the week in adults 18 to 49 with a 4.3/12, while CBS scored a victory in total viewers with 14.2 million.Top Show of the WeekAdults 18 to 49:…

Success Story: Video Show Draws Raves in East Texas

When some TV viewers in Lufkin, Texas, wanted a good laugh, they tuned to the news on ABC affiliate KTRE-TV to watch “Hilarious East Texas Videos.”Stacks of viewer home video footage piled up in the station, owned by Liberty Corp.-operator…