WB stirs flap over CPMs
Are viewers who watch “Charmed” on The WB more valuable to advertisers than the viewers who will watch it this fall on TNT?It is a watershed question to be addressed as The WB tries to strike deals with advertisers to…
Are viewers who watch “Charmed” on The WB more valuable to advertisers than the viewers who will watch it this fall on TNT?It is a watershed question to be addressed as The WB tries to strike deals with advertisers to…
see publication for the following tables.Demographic Ratings ( Broadcast Prime Time, Syndication )Night-by-night Nielsen Prime-Time Ratings for the week of Aug. 13-19Ratings for the week of Aug. 13-19 (basic cable ratings, top 10 basic cable network rankings)
`PrimeTime’ scores big with Condit interviewNew York-Connie Chung’s interview with Congressman Gary Condit last Thursday may not have improved his image, but it did make ABC’s “PrimeTime Thursday” the most-watched TV program of the summer and the most-watched news program…
Next WeekSept. 5, Public Broadcasters Ed Tech and Ice Cream, sponsored by the Association of America’s Public Television Stations, Public Broadcasting Service and Corporation for Public Broadcasting, at the Rayburn House Office Building, Room B338, Washington. Information: Thomas Crockett, 202-887-1700,…
NAB Radio ShowNew Orleans, Sept. 5-7. Info: www.nab.org.RTNDANashville, Tenn., Sept. 12-15. Info: 800-807-8632 or www.rtnda.org.Sportel MonacoMonte Carlo, Oct. 4-7. Info: Liliane Vitale, 201-869-4022, or www.sportelmonaco.com.MIPCOMCannes, France, Oct. 8-12. Info: www.mipcom.com.TVB New York, Oct. 24-25. Info: www.tvb.org.
Wanted: One very strong, organized, industrious and creative executive who can protect baby while changing bath water.A recruitment firm and a search committee are on the hunt for a new president for the National Academy of Television Arts and SciencesA…
When a grown TV critic starts getting weepy while watching an infomercial, it’s a sure sign that (A) it is time to adjust his medication, (B) he is pregnant, (C) he has just remembered that another TV season is right…
Title: Vice president of webcasting technologies at e-StudioLive. The company offers live production solutions for the Internet, intranets and production studios.Background: Before joining e-StudioLive in May 1998, Mr. Breckenridge managed the production services department at Azusa Pacific University.The customers: “We…
Advertising & AgenciesLucy St. George to executive VP, Inter/Media Advertising, from executive VP and managing director, direct response, Initiative Media North America.Allison Barnes to VP, Starcom North America, from director of new business. Also, Tim Farish to VP, from strategy…
While the contestants on shows like “Survivor” and “Fear Factor” are going head-to-head for cash prizes, there is another televised battle taking place. Though not quite in the spotlight or the subject of office water-cooler discussion, this contest pits reality…