What Women Watch: SoapNet Fills a Niche, Builds a Winning Model
Cable Net Carves Identity as Home for All Things Soap
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News Briefs: Discovery Buys Pet-Oriented Companies
Discovery Communications has acquired Petfinder.com and PetsIncredible and combined them with Animal Planet to form a new unit called Animal Planet Media Enterprises. Ad-supported Petfinder.com facilitates pet adoption via the Internet. PetsIncredible produces and distributes pet training videos and runs…
Cable Net Creates an Inviting World
Jewelry Television Clicks With Women by Adding Social Dimension to Buying
TVWeek, NTA Give New Media Honors
YouTube and the lonelygirl15 Internet video series took home prizes last week in TelevisionWeek’s first annual Viral Video Awards, which recognize contribution to the development of the new-media phenomenon. The lonelygirl15 series won in the category of best professional viral…
The Big Sweeps
Ratings Period Key to Determining Success of New Networks and Emerging Leaders Alike
MSNBC’S Desk Set
Alison Stewart and Bill Wolff didn’t just meet cute. They got to know each other cute before courting cute and, on Nov. 4, marrying cute. Oh, and he got human resources’ blessing before asking her for an actual date that…
Female Skew Is Just Fine With A&E’s DeBitetto
Female Viewers Increasingly Fueling Cable Net’s Success, but ‘Great Shows’ Are Goal
Election Content Explodes
Station Web Sites Bolster Coverage With Video, Guides
Kids Select ‘SpongeBob’ Lineup
TurboNick Aims for Hits With Online Votes
ABC Claims Opening Night of Sweeps
ABC has earned its first victory on an opening night of a November sweeps in at least 15 years. The network won Thursday night’s ratings race among adults 18 to 49, according to preliminary figures from Nielsen Media Research. It’s…