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IAG Index: College Students Drawn To Newer Programs

College students have varied living situations, lifestyles and schedules, but IAG Research has concluded they have one thing in common: Their prime-time TV preferences tend toward newer shows.IAG surveys include college students, wherever they reside — with family members, in…

Web Forging New Genre

Sites’ Online Dating Shows Incorporate Social Networks, Reality Elements

Trouble Brewing for Tribune Co.

Consumer Groups Taking Aim at Cross-Ownership Waivers

Spelling Remembered: Crafting Hits With the Master

Fred Silverman, the only person to run the entertainment divisions at ABC, CBS and NBC, worked directly with producer Aaron Spelling on some of his biggest hits. Fresh off a five-year stint at CBS, Mr. Silverman took the reins at…

Debunking Left/Right Brain Dogma

Theory of Integrated Thought Process Holds Valuable Lessons for Campaigns

Spots to Rule Upfront Prices

Ratings for Ads Will Drive Next Year’s Deals

Emmy Tweaks Baffle Observers

Unusual Field of Nominees Draws Skepticism

News Briefs: Basile, Seligman to Produce Emmy Telecast

Renato Basile and Michael Seligman have been tapped to produce the Aug. 27 telecast of the 58th Annual Primetime Emmy Awards, while Danette Herman is returning to the awards as coordinating producer and executive in charge of talent. Executive producers…

All Set For ‘Late Late’s’ Ferguson

When “The Late Late Show With Craig Ferguson” returns July 24 from a week of vacation reruns, it will be to a brand-new set designed by Akira Yoshimura, the award-winning creator of more than one set for “Saturday Night Live”…

Ketchum Acquires Entertainment Marketing Partners

Stroman Brothers’ Firm Joins Omnicom Family