GM Dropping Ad Commitments
Executives Buoyed by Possible Higher Resale Prices for Spots
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On-Demand Nets Vie For Own Ad Meet
The video-on-demand business will have its own advertising upfront this spring if several VOD networks have their way. Three networks that distribute their programming exclusively via VOD-Anime Network, RipeTV and Music Choice-are working on initiatives to fashion a marketplace for…
No Home Run in Purchase of Adelphia
FCC Invited to Consider Conditions
New Deals Spark Retrans Debate
Nexstar’s Cash-for-Carriage Setup Could Start Trend
Cable Image Crusade Draws Critics’ Jeers
NCTA Campaign Targets D.C.
Network Sweeps Programming Highlights
ABCThe Super Bowl was expected to score a touchdown Feb. 5, with “Grey’s Anatomy” in the plum post-game lead-out position. Erik Estrada guest stars on “According to Jim” Feb. 7. Illeana Douglas guests on “Crumbs” Feb. 9. Part two of…
Local Shows Pulling in Placements
Marketers Turn to Midmorning Programs as Brand Promos Crowd Peak Dayparts
It’s Official: The Rich Buy More
By Bradley Johnson Advertising Age Give credit to the rich: They make more, spend more-and owe more. The top 20 percent of U.S. households by income collectively spend more than the bottom 60 percent on goods and services, according to…
CMT Orders Dallas Cheerleader Docu-Soap
CMT has ordered an eight-episode docu-soap reality series chronicling the Dallas Cowboys cheerleader tryouts. The order follows CMT’s record-setting ratings for the “Miss America Pageant,” which made its basic cable debut last month and became the most-watched program in the…
NBC Partners With ‘Idol’s’ Cowell on Vegas Show
NBC has created its first partnership with “American Idol” host Simon Cowell and “Idol” production company FremantleMedia to create a reality series that will find the next big Las Vegas act. “Personally, I hope to find the next Siegfried &…