Accuser Paid by ABC, Rapper
Network Source Confirms ‘Bridge Loan’ Was Made to Plaintiff Charging Rape
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Avoid New Product Release Pitfalls
Plans With Impact, Adequate Timeline Ensure Brand Introductions That Serve All Audiences and Deliver ROI
A New Creative Process
| Advertising | SMG Access Focuses on Emerging Media
TCM Sticks With ’31 Days’ Promo
| Cable | Commercial-Free Net Brings JCPenney Into Oscars Event
Washington Notes: Media Firms Target Red Lion
In a major threat to the legal rationale for broadcast ownership restrictions, TV network and newspaper owners last week urged the U.S. Supreme Court to overturn Red Lion-the landmark 1969 decision by the high court that established the justification for…
E! Readying More Celebrity Reality
| Cable | New Shows Will Get Red Carpet Promos
Food Network Is Serving Up Chefs
| Cable | Series, Specials Will Spotlight Signature Personalities
Horror, Edgier Fare in Drama Pipeline
As the drama pilot pickup season for the broadcast networks closed last week it became clear that the success of “Desperate Housewives” and “Lost” had a significant impact on prime-time development. However, the influence of this season’s most successful new…
Madison Brings on Sr. Exec
| Marketing | Firm Raises 2005 Client Spending to $30 Million
Meeting Focuses on Measurement
| Ratings | Foreign Experts Discuss Systems