Nielsen Forms Entertainment Unit

Jan 28, 2009  •  Post A Comment

Nielsen Business Media on Tuesday said it is forming a media & entertainment group by merging AdweekMedia and the Entertainment division, the Hollywood Reporter says. The group will be run by senior VP Gerry Byrne, who has overseen the Entertainment brands, and align Adweek, Brandweek, Mediaweek, Editor & Publisher and the Clio Awards with such brands as The Hollywood Reporter and Billboard, the trade paper says.
—Aimee Picchi

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