NBC’s Silverman Backed Expensive ‘Kings’

Mar 18, 2009  •  Post A Comment

NBC Entertainment co-Chairman Ben Silverman backed “Kings” after his predecessor, Kevin Reilly, passed on the program, DeadlineHollywoodDaily reports. The network spent $10 million on Sunday’s two-hour debut and is spending another $4 million per episode, an extravagant sum for any show and especially so given the program drew only 6 million viewers overall, the Web site says.
—Aimee Picchi

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