TV station general managers are optimistic that they will see some profit growth in the fourth quarter of this year, TVNewsday reports. In a survey conducted by the site, 10 out of 12 GMs say they anticipate some year-over-year growth in October, November and December of this year, not counting election revenue, the site says. Most, however, also agree that revenue for the year may be down by 15% to 20%, TVNewsday says.
—Sergio Ibarra
Station GMs Expect Q4 Ad Turnaround
Apr 15, 2009 • Post A Comment
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