Zucker’s Boss Thinks Leno Bet Will Pay Off

May 22, 2009  •  Post A Comment

General Electric CEO Jeff Immelt told a conference in Florida that “the early sign is that we’re going to be able to get good advertising support” for Jay Leno’s new prime time show, Dow Jones reports. The move, by NBC Universal CEO Jeff Zucker, is “a big bet” Immelt thinks will pay off, the news service says.
—Jon Lafayette

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