Logo

NBC’s ‘I’m A Celebrity’ Delivers on MTV, NBC.com

Jun 10, 2009  •  Post A Comment

NBC’s "I’m A Celebrity…Get Me Out Of Here!" has invaded cable and online.

A four-episode marathon of the reality series’ first week on MTV Sunday averaged a 0.84 rating among people 12-34, improving its time period by 87%.

Propelled by a cross-platform partnership between MTV and NBC, the series was also the No. 1 show site on NBC.com last week, delivering 1.2 million people and 1.6 million video streams.

MTV will air a marathon of week two episodes on June 14.

"I’m thrilled that this exciting partnership and new programming model was successful for both MTV and NBC. The drama around Heidi and Spencer exploded in pop culture last week, and our viewers came to MTV on Sunday to check it all out again," said Tony DiSanto, president of programming for MTV.

Added Ben Silverman, co-chairman of NBC Entertainment and Universal Media Studios: "Its great to see our cross platform partnership generate strong buzz and ratings. Utilizing unique marketing and content sharing, we continue to evolve the model of how to create events that live beyond a single medium or channel and are part of the water cooler conversation."

–Vlada Gelman

22 Comments

  1. get rid of janice lazy filthy lazy woman

  2. janice is nasty and sloppy vote her offfff!

  3. I agree

  4. send janice home. she is nasty and will give someone an infection

  5. Janice is supposed to be a supermodel but she has no class, she is nasty, crude, rude and so annoying!!!!!

  6. They are all nice except Janice. Why did she even try this? Go Pattie

  7. Janice just spit and rubbed that spin all over what was suppose to be a clean plate. Since she has claimed to be very sick since she came to camp – the others in camp need to be notified that they have been exposed so they can seek whatever medical attention they need. Janice was to sick to work in camp and too sick to participate in the trials for food and it is criminal of her to take the others health so lightly just becouse she wants to act like a “Diva”.
    She’s not that cute!

  8. Janice just spit and rubbed that spin all over what was suppose to be a clean plate. Since she has claimed to be very sick since she came to camp – the others in camp need to be notified that they have been exposed so they can seek whatever medical attention they need. Janice was to sick to work in camp and too sick to participate in the trials for food and it is criminal of her to take the others health so lightly just becouse she wants to act like a “Diva”.
    She’s not that cute!

  9. How do I vote for John to stay tonight?

  10. all i kno is dat i wud like 2 smash spencer face in if he EVER tried any stunt or so called go ‘spencer’ on me…

  11. To NBC creative department for prime time shows. The only NBC shows you guys have going for you is the Today show and the Tonight show. Conan is great but the new reality show called I’m a celebrity get me out of here is SO STUPID you guy really pull this idea from a dead man decaded brain. Also how many times a week do you run Law and Order, like every night!! I am renting more DVD’s movies than ever before. I use to watch NBC almost exclusivly but your programs are at the bottom of my viewing priorities. Get the lead out and make good programs again for heavens sake!! NBC sucks !!!

  12. For goodness sake get rid of Patti

  13. Jancie should be a shame of herself for stealing food and pissing in the camp and
    than denying it she needs to GO!!!!!!!!!!!!!!!

  14. Janice needs to go home if she thinks she is to good to be in the jungle then leave
    SEND HER HOME!!!!!!!!!!

  15. the show is great!however janice is’nt nice.like to see that one leave. it’s for their own charity,mabe janice need’s to give blood at the red cross.also like to see this show on air lot’s more.

  16. i LOVE JANICE..SHE MAKES THE SHOW!!!!! GO JANICE!!!1

  17. JANICE IS MISUNDERSTOOD…SHE IS THE REASON TO WATCH THIS GREAT SHOW..SOME ONE NEEDS TO ADD HOLLYWOOD HONEY….

  18. get rid of the skanky pig janice shes a pig

  19. I agree janice is lazy, filthy, and a liar. Janice needs to go, and the rest I just love them. About the other programs I’m so glad you don’t take programs off just because a few people don’t like them. Because I love law and order in fact I record the one’s I can’t watch, then watch later. So keep up the good work.

  20. Janice should go she is a cheater stilling food and beside that she accept another bar after knowing she had take one already. I like this program. I’m from Costa Rica by the way.

  21. Janice is a cheater and lazy. She should go home.She should be ashemed of herself by accepting another bar after she still one. also she is always sick.She is too old. By the way I’m fron Costa Rica.
    Magdalena Beckford

  22. holly should win the show

Leave a Reply to Betty Cancel Reply

Email (will not be published)