Back to the Future: Iger Says Disney Looking to Create Big Portal for Online Content, and Charge for It

Jul 23, 2009  •  Post A Comment

Disney is considering putting a broad spectrum of its content online, perhaps in a single site for which it will charge a subscription, The Hollywood Reporter reports.

At a speech at a tech conference Wednesday, Disney President and CEO Robert Iger said, "The notion of going online at some point as a subscribe-to, robust entertainment experience is pretty attractive to us. We are developing such an experience."

Back in 1999 Disney’s then Internet portal, Go.com, lost about a billion dollars and was shuttered. Go.com did not charge a subscription.

More recently, Disney has put some of its content for sale on iTunes and now participates in Hulu.com.

—Chuck Ross

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