In a creative marketing move, singer Jon Bon Jovi is putting all his eggs in the NBCU basket to promote his new album, "The Circle," according to the New York Times. 

In the next two months, Bon Jovi will circle the networks of NBC Universal as “artist in residence” with exclusive appearances “Today,” “The Tonight Show,” “The Jay Leno Show,” “Saturday Night Live,” the “NBC Nightly News With Brian Williams" and “Inside the Actors’ Studio” on Bravo, reports the New York Times. "The Circle" will be released on Nov. 10.

— Allison J. Waldman