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Legendary Lee Clow Steps Down as Chief Creative Officer On Apple Ad Account; Clow Known For Most Famous Commercial of All-time–that Apple Macintosh ‘1984’ Spot That Aired Only Once

Oct 30, 2009  •  Post A Comment

Lee Clow has stepped down at the lead creative person on the Apple advertising account, Advertising Age reports.

He’s being replaced by Duncan Milner, who is currently the executive creative director on the account.

In referring to Clow, 66, the article says, "In his more than 40 years in advertising, he is best known for his work for Apple, which includes what many have called the best commercial of all time, "1984," that launched the Macintosh computer; the now iconic dancing silhouettes for the iPod; and the more recent "Mac vs. PC" campaign featuring actors John Hodgman and Justin Long."

The famous "1984" commercial only aired once, and it was during the Super Bowl.

–Chuck Ross

6 Comments

  1. The often repeated statement “The famous “1984” commercial only aired once, and it was during the Super Bowl” is false. The spot first aired on Dec. 31st 1983 on KMVT-TV in Twin Falls Idaho,shortly before midnight, in order to qualify for the awards the following year. I was the person who ran the spot. We repeated the process the following year your the Apple “Lemmings” spot.
    Tom Frank
    Creative services Director
    KMVT-TV

  2. The Zune concentrates on being a Portable Media Player. Not a web browser. Not a game machine. Maybe in the future it’ll do even better in those areas, but for now it’s a fantastic way to organize and listen to your music and videos, and is without peer in that regard. The iPod’s strengths are its web browsing and apps. If those sound more compelling, perhaps it is your best choice.

  3. Love this blog.

  4. Thanks.

  5. Thanks.

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