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With AOL Spinning Off From Time Warner Today, Former TW CEO Jerry Levin Still Defends Merger

Dec 10, 2009  •  Post A Comment

Gerald Levin, the former CEO of Time Warner who, along with then AOL CEO Steve Case, crafted the joining of the two companies, still defends the validity of the merger at the time he did the deal.
Levin, who was interviewed by Neil Cavuto on Fox Business Network, didn’t flinch when defending the deal, though, as Cavuto says, the merger has since been vilified as one of the most disatrous business deals ever.
Levin explains why he thinks the deal still made sense at the time. What ultimately undermined the merger, Levin says, was the inabliity of the company to figure out how to monetize quality content online.
Here’s a video of the entire interview:

One Comment

  1. This is getting a bit more subjective, but I much prefer the Zune Marketplace. The interface is colorful, has more flair, and some cool features like ‘Mixview’ that let you quickly see related albums, songs, or other users related to what you’re listening to. Clicking on one of those will center on that item, and another set of “neighbors” will come into view, allowing you to navigate around exploring by similar artists, songs, or users. Speaking of users, the Zune “Social” is also great fun, letting you find others with shared tastes and becoming friends with them. You then can listen to a playlist created based on an amalgamation of what all your friends are listening to, which is also enjoyable. Those concerned with privacy will be relieved to know you can prevent the public from seeing your personal listening habits if you so choose.

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