Major League Baseball TV Featured in Steve Jobs’ iPad Rollout Presentation

Jan 28, 2010  •  Post A Comment

One of the apps featured in Steve Jobs’ rollout of Apple’s new iPad on Wednesday, Jan. 28, was Major League Baseball TV. That’s the subscription service where users can watch out-of-market baseball games.

MLB has written about creating the app on its website.

According to the article, "Chad Evans, director of mobile product development for MLB Advanced Media, gave the demo for MLB.com before Jobs returned to the stage.

" ‘We were incredibly excited to build something for the iPad, and we realized we couldn’t just take our existing iPhone app and make it bigger,’ Evans said. ‘We really needed to create a whole new experience to take advantage of the big, gorgeous interactive screen on the device.’

"He went through several screen displays showing how the content will look, including users’ ability to touch players for details, bells and whistles, and to access data pertinent to game situations."

–Chuck Ross


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