Comcast CEO Brian Roberts  said the cable giant  doesn’t intend to reinvent NBC Universal when it acquires the entertainment conglomerate, The Hollywood Reporter reports.

Speaking today at during a newsmaker brunch with producer Peter Chernin on opening day of  Cable Show at the Los Angeles Convention Center, Roberts was quoted as saying, "We’re not going to ‘Comcastize’ NBC Universal. We don’t have a Comcast way, so to speak."

"There should be a distinct culture at NBC Universal," he added, according to THR. "Each brand has its own culture. We respect that."