Apparently the coolest thing to be these days is to be from New Jersey.

The Style Network has doubled its order for "Jerseylicious" to 20 episodes from 10 for the program’s second season, the Hollywood Reporter reports.

The program, which tracks hairdressers and makeup artists in the Jersey town of Green Brook Township, has become the network’s most watched new show ever in female demographics since it debuted in March, the report says.