Report: TBS and TNT Getting High Single-Digit Increases in the Upfront; Ad-buying for Conan Hot as Well

Jun 10, 2010  •  Post A Comment

Time Warner two big ad-supported cable properties, Turner Broadcasting’s TBS and TNT are getting high single-digit increases in the upfront market, reports verteran media advertising reporter John Consoli at TheWrap.

Furthermore, the article says, "[D]emand for Conan O’Brien’s new late-night show on TBS is so strong that while O’Brien is not getting the same rates as NBC’s ‘The Tonight Show with Jay Leno’ and CBS’ ‘Late Show with David Letterman,’ the pricing TBS is getting ‘is close to parity,’ individuals familiar with those negotiations told TheWrap."

One Comment

  1. Excellent post with some good info, think i’ll share this on my twitter if you don’t mind and possibly even blogroll it depending on the feedback, thanks for sharing

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