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TBS Looking for Broadcast Network Ad Rates Regarding Conan

Jun 3, 2010  •  Post A Comment

TBS is aggressively looking to get advertising rates on the same level as or higher than top-dollar broadcast television rates during Conan O’Brien’s new talk show this fall, the New York Post reports. 

The Post says media buyers are claiming that TBS is asking for 20-to-25% higher than standard late-night advertising rates. 

One reason, The Post says, is because TBS is looking to recoup some of the big money they spent to land O’Brien on the network. 

Some buyers think TBS is dreaming if the network hopes to be on the same level, ad-wise, with broadcast television. 

2 Comments

  1. He failed at a real network: What makes TBS he’ll succeed at a cable network? He might be the next Arsenio, maybe.

  2. I love the way you write and also the theme on your blog. Did you code this yourself or was it done by a professional? I’m very very impressed.

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