Logo

National Public Radio Has a New Name–Sorta

Jul 8, 2010  •  Post A Comment

National Public Radio has used the abbreviation NPR when referring to itself since 1971, but now NPR will be the official name, reports the Washington Post.

Following the lead of companies such as TLC, which dropped the longer name The Learning Channel, and KFC, which dumped the Kentucky Fried Chicken label, National Public Radio determined that all that’s needed for its brand is NPR.

The company noted that its enterprises now involve more than just radio. Said Vivian Schiller, NPR’s chief executive, "NPR is more modern, streamlined.”

She compared the rebranding of the media organization to CNN losing its original name Cable News Network years ago.

 

9 Comments

  1. Thanks for your visiting this http://www.hello-free.com online free stuff website.

  2. Thanks for your visiting this http://www.watchau.com online store.

  3. I like this blog, sharp design! is it a template?

  4. Dreamin. I love blogging. You all express your feelings the right way, because they are your feeling, focus on your blog it is great.

  5. Interesting thoughts here. I appreciate you taking the time to share them with us all. It’s people like you that make my day 🙂

  6. High quality info here! Keep up the great work. I love the feelings being expressed.

  7. Nice blog here! Also your website loads up fast! What host are you using? I wish my website loaded up as fast as yours lol

  8. Thanks for your visiting this site

  9. Thanks for watch this site

Your Comment

Email (will not be published)