TV Station Group Teams With ITV Studios for First Run Show Focusing on Health and Finance

Jul 14, 2010  •  Post A Comment

Raycom Media will roll out a new weekly TV show on all of its 47 TV stations this fall that the company is producing in partnership with ITV studios, B&C reports.

According to the article, the program, " ‘America Today’ (working title) will include local and national content focusing on health and finance issues. The weekly program ‘will speak to a new generation of viewers who want programming that helps them lead better lives,’ said Paul McTear, president and CEO of Raycom Media.

If successful, Raycom and ITV want to roll-out the show nationally on other outlets as well, the story says.

"Raycom owns and operates 47 stations in 36 markets – including Cleveland, Cincinnati, Memphis and West Palm Beach – covering 12.6% of U.S. television households," the article says, noting that ITV Studios is the company that produces "Hell’s Kitchen" and "Kitchen Nightmares," among other shows.

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