Time Warner Cable, the nation’s fourth largest video programming distributor, and programmer Walt Disney Co. have reached a multiple year carriage agreement, Bloomberg reports.
TW Cable, with 12.8 million basic subscribers (just behind Comcast, DirecTV and Dish Network in number of subs), agreed to add Disney Junior, ESPN 3D and ESPN3.com, the article says, adding that financial terms were not disclosed.
However, the article says that "Disney was probably seeking at least 50 cents per subscriber a month for ABC, and as much as a 10 percent increase in its cable fees, said Andrew Kim, an analyst at Macquarie Capital in New York."
Furthermore, according to the article, "Disney requested 10 cents a month per Web customer for ESPN3.com, said [a] person with knowledge of the negotiations, who declined to be identified because the talks are private. ESPN, the most expensive channel on the dial, received $4.08 per customer on average a month from pay-TV operators last year, while the Disney Channel brought in 88 cents a month per subscriber, according to researcher SNL Kagan."