DirecTV Posts Higher Earnings, Says Scrapping HD Fee Was Key

Nov 5, 2010  •  Post A Comment

DirecTV reported higher revenues and a 27% increase in operating profit when it announced its third-quarter earnings Thursday, TheWrap reported.

The important measure of average monthly revenue per subscriber also grew during the quarter, by 4.3 percent, the story says.

The company pointed to its decision to drop a $10-per-month premium for HD, which it said keps subscribers from leaving for Dish or a cable provider.

It also collected hefty revenues for its exclusive NFL Sunday Ticket sports package.

One Comment

  1. I think a lot of cable providers should follow their lead, instead of trying to gouge subscribers.

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