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Playboy TV’s Dilemma: Too Tame vs. Other Sex-Related VOD and Too Raunchy to Attract Women. How Do They Plan to Fix This? Sounds Like They Are Trying to Snooki-ize Their Programming, With Reality Shows Such as ‘Brooklyn Kinda Love’

Nov 17, 2010  •  Post A Comment

Playboy TV has a dilemma. Some consider them to tame, and others too raunchy. The network’s solution?

A block of reality TV shows that focus on the intimate, hoping to prove more female-friendly with programs like "Brooklyn Kinda Love," a docu-reality show that follows four couples’ relationships, reports The New York Times.

According to the article, Playboy, which spent a year on research and focus groups, says that the new shows, which start in January,  will be viewed less as pornography and fills a TV niche.

Still, the article says the programming isn’t very different from Dr. Ruth Westheimer’s Lifetime series "Good Sex!"from the 1980s.

“This is not just a face-lift,” said Gary Rosenson, a senior vice president and general manager of Playboy’s domestic television operation. “This is a major movement away from the type of adult fare that you can easily find on the Web.”

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