Playboy TV has a dilemma. Some consider them to tame, and others too raunchy. The network’s solution?

A block of reality TV shows that focus on the intimate, hoping to prove more female-friendly with programs like "Brooklyn Kinda Love," a docu-reality show that follows four couples’ relationships, reports The New York Times.

According to the article, Playboy, which spent a year on research and focus groups, says that the new shows, which start in January,  will be viewed less as pornography and fills a TV niche.

Still, the article says the programming isn’t very different from Dr. Ruth Westheimer’s Lifetime series "Good Sex!"from the 1980s.

“This is not just a face-lift,” said Gary Rosenson, a senior vice president and general manager of Playboy’s domestic television operation. “This is a major movement away from the type of adult fare that you can easily find on the Web.”